Brick by Brick

Brick by Brick

How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry

eBook - 2013
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A-- profitable Sometimes radical yet always applicable, Brick by Brick abounds with real-world lessons for unleashing breakthrough innovation in your organization, just like LEGO. Whether you're a senior executive looking to make your company grow, an entrepreneur building a startup from scratch, or a fan who wants to instill some of that LEGO magic in your career, you'll learn how to build your own innovation advantage, brick by brick.
Publisher: New York : Crown Business, [2013]
Edition: First edition
ISBN: 9781299667761
1299667767
9780307951625
0307951626
Branch Call Number: E-BOOK
Characteristics: 1 online resource (xii, 305 pages) : illustrations (some color)
Additional Contributors: Breen, Bill

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